Thirsty times ahead - Save every drop!

'Why is there even a need to save water?' 70% of earth's surface is water after all,we will never be short of it.' I have heard a lot of people retort.

I wish I could make these 'geographically aware' individuals understand that out of this 70%, 97.5% is seawater unfit for human consumption.

Probably, if they had paid heed to what Samuel Taylor Coleridge said in his Rhyme of the ancient mariner- 'water water everywhere, not a drop to drink', they would have understood things much better! 

Water demand globally is projected to increase by 55% between 2000 and 2050. Much of the demand is driven by agriculture, which accounts for 70% of global freshwater use, and food production will need to grow by 69% by 2035 to feed the growing population. Water withdrawal for energy, used for cooling power stations, is also expected to increase by over 20%. In other words, the near future presents one big freshwater drain after the next. And both populations and temperatures are ever-rising, meaning that the freshwater we do have is under severe pressure. (Source : BBC report)

The situation is worth pondering upon, if one really desires that their future generations do not die of droughts and water scarcity.

Another news report by BBC suggested that human water use is about 18% more than it was thought and could increase to 20% in the near future.

Our water situation seems to be getting worse because there is excessive ignorance about it. We receive water as soon as we tap on our taps and as long as we need it. How is one suppose to know what lies beneath the iceberg?

According to various reports, each person uses about 80-100 gallons of water per day on an average. Quite surprising. Not even a handful of world's population would be aware of it.

So in terms of sensitization, we have a long long way to go. The catch is, situation seems to be going out of our hands at a much faster rate.

So, this matter should be treated as most urgent and rebuttal measures be taken as soon as possible.

Fortunately, there is a LOT that each one of us can do no matter, where we are and what we do, water conservation is something which can be done by all of us.

Source :HERE

Here's something which I plan on doing

1) Create Awareness - Like I said, there is extreme ignorance when it comes to water consumption and water shortage. This needs to be tackled first and foremost. 

2) In our day to day routine, there are many subtle ways of saving water like 

- Using showers instead of bathtub

- Closing the tap while brushing our teeth

- Checking for water leaks in flushes, taps and places

- Using washing machines, dishwashers etc. that use water judiciously

3) Water is indeed a necessity of life. But, with judicious use a lot of it can be saved on daily basis.

4) Ways to check on water pollution Especially pollution of fresh water bodies should be deemed criminal.

5) Rain water harvesting and other basic measures to re-use and re-cycle water need to be propagated more than ever now.

6) If possible, measured quantities of water should be used for daily activities like bathing, cooking, cleaning. This may seen tedious a first but don't we measure and use all things which we pay for? So why not water.

It's only when we consider a resource precious, that we can truly care for it.

7) Livpure, has started a very creative initiative called #cuttingPani to impress upon on importance of saving water. Such initiatives should be taken by other organisations and companies as well.

Water scarcity is equal troublesome for each one of us. It is not something which is restricted to a specific strata of society.

So, let's pledge here and now, that a resource as important as water will be considered precious by us. Sign the petition HERE and make this initiative a success. 

LivPure has also released a few advertisements  on this #CuttingPani initiative by them.

I liked this one the most. Do have a look. 

And all those who still question, why me? Bindi Irwin has answered your question beautifully 

"I want my children and my grandchildren to live in a world with clean air, pure drinking water, and an abundance of wildlife, so I've chosen to dedicate my life to wildlife conservation so I can make the world just a little bit better".

Self proclaimed Messiahs, A letter for you!

Dear trumpet blowers of liberation,

Please ignore us. The wails against veil, laments for liberation, fetishism with feminism and jeremiads of moral judgements. It's high time you realised, none of it, is any of your business.

Have all global issues ceased to exist? Poverty, health problems, financial crisis, Global warming and climatic changes. Why are they not pertinent enough for your attention?

Why this obsession with oppression? 

What makes you feel we are in need of your salvation? 

Necessitating a protection which holds and passes all judgements on the presence or lack of a piece of cloth.

Some monsters in India decide to rape one of us and every argument boils down to what the victim wore. (Much respect to Khap Panchayat by the way, they at least blamed chowmein and fast foods for such crimes)

A country like Saudi Arabia obligates Hijab on all it's females as a means of 'protection'.

France decides to leap ahead in this 'race of protection and freedom' and banned Burkini recently. The Mayor justifying it as a 'measure to ensure protection from terrorist attacks and ensure hygiene on the beaches'. 

And yesterday, ISIS decided to ban burqa. Islamic state deems Hijab as a security problem in Iraq. Read Here

How very supreme of you all! 

All problems and solutions are, according to you, concealed in this little cloth piece. A mighty magical wand? 

Lecherous men, increasing crime rates, lack of education, intolerance, are obviously by-products of the menace caused by women and their illustrious 'clothes'. Isn't it? 

If only your reason gifted mind could 'discriminate' let alone identify us beyond our outward appearances.

We are bone and flesh too. I understand, it's hard to digest that a clan you glorified as 'distressed damsels' since time immemorial can be anyone more except a dumb-mute puppet of your propagandas but frankly my dear morons, we too are in possession of a sensible mind. 

Do us a favour, will you? Shun your illusions and idee fixe and make peace with the above stated fact. 

For once, let us just take our own decisions and decide what we want to wear. How we want to conduct ourselves. Our choices.

Burkini or swimsuit. Hijab or hair. Skirt or sweatshirt is for my body and that needs neither your safeguarding nor concerns. It was/is/will be never your property. No matter if it's France or Iran.

Stop hiding your libido behind pseudo-intellectual concerns of liberation. We have known you long enough and know this, we loath such care more than your carnality.

If only you would have burdened your soul with a little self control, banning or baring would have been less fascinating to you.

And did I hear you say, 'but we intend no harm?' If you can't support your daughter's decision to study further. Your sister's male friends. Your wife's difference of opinions and your working mothers, then better shut up your false cries of freedom, protection or liberation. 

The very sight of you now seems destructive to our independence.

Your mighty egos have suffocated our bosoms and souls long enough. As if patriarchy was not enough already.  Please spare us the horror of sabotaging our basic rights of freedom.

If the popular belief that you are inhabitants of Mars and we are from Venus is true, then how desperately I desire that now has the time come, we go our separate ways. Life on Earth is more about morality rather than humanity, all thanks to you! 

That would be freedom. Liberation. Honour. Justice. Redemption.

Sincerely,

confined by your existence

We, Women.